1862-2022: Opel celebrates innovations for 160 years.
10-04-2022 12:38 - EVENTS
In 2022, Opel is celebrating a very special anniversary. For 160 years, the brand with the lightning bolt emblem has been making innovations affordable for a wide audience. This was ensured by Adam Opel himself when he founded the company in August 1862 – and later by his five sons and his wife Sophie, who energetically participated in the further development of the company and can therefore be considered the first female manager of a sewing machine, bicycle and automobile brand.
The success story began at the end of August 1862. Adam Opel assembled his first sewing machine in Rüsselsheim, laying the foundation stone for the young Opel company. Production figures quickly rose – not least because Opel accommodated individual customer wishes and designed special sewing machines for special requirements. As early as 1868, Adam Opel and his employees moved into a new factory. The company soon developed into one of the largest sewing machine manufacturers in Germany and exported to the whole of Europe.
After the sewing machines, Opel built up its next successful pillar with the bicycle. In 1886 the first penny-farthing bicycle was built in Rüsselsheim - making Opel one of the first bicycle manufacturers in Germany. Soon the range of models expanded to include tricycles and “Sicherheits-Niederräder” (“safety bicycle” with “low wheels”), and in 1888 the first factory building was inaugurated, reserved solely for the production of bicycles. Opel was quick to adopt modern technology such as pneumatic tyres, ball bearings and free-wheel hubs for its bicycles. From 1894 onwards, Opel introduced bicycles specially designed for women. The success story continued through the decades. In the 1920s, Opel advanced to become the world's largest bicycle manufacturer.
The decisive developmental step in the history of the company – driven forward by the five sons after Adam Opel's death – was the start of automobile production in 1899. Opel is thus one of the pioneers in this industry and one of the most traditional car manufacturers in the world. Automobile production in Rüsselsheim started with the Opel “Patent-Motorwagen System Lutzmann”. In 1906 the 1,000th vehicle was built. The final breakthrough came in 1909 with the legendary 4/8 PS “Doktorwagen”. At 3,950 marks, it cost half as much as luxurious competitors and paved the way for a broader section of the population to own their own car. The introduction of the modular system in 1910 also made a significant contribution.
Opel was the first German manufacturer to introduce large-scale production using assembly line technology. The first car to roll off the assembly line in Germany in 1924 was the 4/12 PS “Laubfrosch”, always painted green. Just three years later, the Opel 4 PS, with a base price of only 2,980 marks, was no longer an expensive luxury item for the well-heeled, but developed into a reliable means of transport for many. At the same time, thanks to rational production, the car became more affordable from year to year - and with continuously increasing performance. Demand for Opel continued to grow, and in 1931 the 1.2 litre became the first true “people's car”.
The next revolution in production followed soon after. In 1935, the new Olympia model became the first German mass-produced vehicle with a unitary all-steel body, which, thanks to its low weight, ensured improved driving performance and low fuel consumption. For the first time, the new design enabled the so-called “marriage” between the body and the power units. The entire production process was thus faster and more efficient, paving the way for the construction method to enter large-scale production.
Over the decades, Opel has repeatedly set trends with new models and vehicle variants and created true bestsellers. The most enduring and traditional model line was the Kadett, the first version of which saw the light of day in 1936. In 1962, the Kadett A became a million-seller: as a compact car, it was the driving force behind the German “economic miracle”, and in the 12th generation – since 1991 under the name Astra – it continues to ensure that innovations find their way into the compact class. Opel remains conscious of its tradition. For example, the side “gill”-look in the new Astra hatchback is reminiscent of earlier Kadett generations.